Krista Parry is a strategic advisor, platform builder, and storyteller dedicated to creating experiences and initiatives that bring people together.

Her career has spanned tourism, leadership, storytelling, and cultural events, helping organizations design platforms that connect communities and inspire collaboration.

A defining moment in Krista’s life came during the lead-up to the 2002 Winter Olympic Games, when she traveled across America with the Olympic Torch Relay in the months following the September 11 attacks.

It was an experience that revealed the extraordinary power of the human spirit.

That experience continues to shape Krista’s work today - helping organizations and leaders create platforms, conversations, and experiences that inspire hope, connection, and forward momentum..